Alanna Gold Issues Apology to Pioneertown Residents — "I Am So Deeply Sorry for the Confusion I Have Caused"
"Contrary to her claims, the town is not a private development, nor does one individual control the 'entire town.'"
Updated Sept. 10 2024, 3:44 p.m. ET
Update: In an apology obtained by Distractify, Alanna Gold apologizes to the residents of Pioneertown for the confusion surrounding her statements she owns the Western town on Selling Sunset.
"I want to reach out to personally say I am so deeply sorry for the confusion I have caused. I certainly do not own Pioneertown, I never should have said that and I apologize for doing so. I want you to know that I did not mean any harm, I absolutely love Pioneertown and I simply got too excited talking about it," she explained. "My first date with my husband was there and our wedding was at the Soundstage. We wanted to become part of the community so we invested in a home and other properties there."
She continued, "We are contacting any and all reporters to make sure they update their stories and correct the record. Again, I am so sorry to the people of Pioneertown, I would never want to disrespect the town’s history or any of the people who make it such a wonderful place."
In Season 8 of Selling Sunset, Alanna Gold could not stop talking about the Western town she allegedly owned, Pioneertown.
She even took some of her co-stars to visit the town, which is located outside of Joshua Tree National Park. However, shortly after the premiere, Pioneertown locals disputed Alanna's claims that she was the sole owner of Pioneertown.
In a press release shared with Distractify, Pioneertown local historian Curt Sautter told us that the focus should be on the small business owners and community members of Pioneertown.
Alanna Gold has issued an apology to Pioneertown residents after 'Selling Sunset' Season 8 premiere.
On the show, Alanna said, "I own a little Western town in the desert, it's called Pioneertown... so I'm sheriff of a town."
However, Curt and Pioneertown residents want it to be known that Alanna, and her husband, Adam Gold, are not the sole owners of Pionertown.
"Contrary to her claims, the town is not a private development, nor does one individual control the 'entire town," they explained in press release. "Alanna Gold is allegedly a minor shareholder in the Pioneertown Land Company, which owns six parcels of the thirty-five properties on Mane Street (around 10% by land area). The outfit also owns a couple of vacation rentals in Pioneertown."
They went on to add, "Most of the historic commercial district, and indeed the square mile that makes up the core of Pioneertown, is owned by longtime residents and locally run businesses."
Before she issued her apology, they also called out Alanna's claims that she "saved Pioneertown."
"For Alanna Gold to make claims about bringing an already vibrant, beloved part of the world back to life is not only insulting, it is damaging to the legacy of Pioneertown and the residents whose mission has always been to preserve the town and protect its artistic, peaceful, and nature-loving way of life," they explained.
According to the Pioneertown Gazette, "Mrs. Gold has a small minority, non-controlling interest in an entity that owns six of thirty-five parcels in the Mane Street area, constituting less than 1% of Pioneertown's total 640 acres. The claim that she owns the 'entire town' is verifiably false."
Pioneertown was built in 1946 by Western film stars such as Dick Curtis and Roy Rogers, and today, the community is a haven for artists, musicians, and nature lovers. Visitors can enjoy a drink at the Red Dog Saloon, BBQ and a concert at Pappy & Harriet’s, or stay overnight at the Pioneertown Motel — none of which are owned by, or affiliated with, Alanna.