What Does "Fruity" Mean on TikTok?

Sara Belcher - Author
By

Updated Oct. 19 2020, 9:27 p.m. ET

tiktok fruity
Source: iStock

Popular video-sharing app TikTok is home to some unusual and very niche sides of the internet. Despite the Trump administration threatening to ban the app from being used in the U.S. over concerns about citizens' data privacy, TikTok has somehow managed to not lose its users through the whole scandal, and many of these communities continue to thrive on the app among its 800 million international users.

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Between the social network's thriving cottagecore following, the TikTok cults, and even the conservative groups, just about any fanbase and identity has a home on the app, curated by each individual's "For You" page.

But with these niche groups come new slang terms that many find confusing the first few times they see them. One particular term has some scratching their heads.

What does "fruity" mean on TikTok?

fruity tiktok
Source: TikTok
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What does "fruity" mean?

In addition to the very niche TikTok communities already mentioned, the app is home to a thriving LGBTQ community. Many users joke that much of the content on one's "For You" page greatly differs depending on your sexual orientation. For example, those on "straight TikTok" often see their feed filled with new dances and challenges, as well as many of the app's top creators, while "gay TikTok" curates a wildly different feed.

"Fruity" is often a term used on gay TikTok, and is used as slang for identifying as LGBTQ. This is best explained by Mattie, or @westbrouck, whose viral TikTok put "fruity" into context.

Mattie explains that a particularly masculine customer came into their work (who Mattie describes as the "trucker version of Hulk"), asking which drink he should order, to which Mattie suggests the man order the pink lemonade tea.

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"Oh that sounds kind of fruity," they said the customer replied, to which Mattie said, "Oh, well sir, I'm fruity."

By this, they meant they identified as LGBTQ, though the customer didn't understand.

Mattie's hilarious reenactment of this encounter brought in more than 11 million views and 3.8 million likes, as many of their followers though the interaction was hilarious and wholesome.

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There are other LGBTQ creators who have also used to the term "fruity" as a euphemism for their sexual orientation, especially with many of the male-identifying LGTBQ creators. 

Mattie's explanation, though, is arguably the most wholesome on the app — especially because their customer leaves the store satisfied, telling them, "Y'know kid, I think I might be fruity too," — of course, referring to their drink of choice in this instance.

There's also a "fruity" hashtag dedicated to fruit.

Of course, if you're looking for an interpretation of the term "fruity" on the app, it'll lead you to TikTok's LGBTQ community, but there's also a "fruity" hashtag that's mostly dedicated to the foodie community.

Searching the hashtag "fruity" will give you many videos with fruit-based dishes, smoothies, or smoothie bowls, so if you're looking for an easy way to find yourself on the food side of the app, this is also a place to start.

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